SPRING 2022

Javits Center, New York

SPRING 2022

Javits Center, New York

Rich Bayer: Speaking at the Publishing Fair

Rich Bayer

Clearpay

How Gen Z/Millennials are Rewriting the Rules of Spending

With the millennial and Gen Z share of spend set to increase to 47% by 2030 across Australia, the UK and the U.S., these generations are rewriting the rules of spending. Join Clearpay’s Country Manager, Rich Bayer, for a fireside chat with Clearpay merchant partners as they discuss how they are innovating to capture the attention of these increasingly influential consumers and how they are pivoting to offer flexibility throughout the shopping journey.

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About Rich Bayer

Rich Bayer is the Executive Vice President, Country Manager and Head of Sales, UK, at Clearpay, the leading retail instalment payments innovator and one of the fastest growing global fintech companies.

He is responsible for leading more than 100 employees in the UK and driving the company’s growth. He sits on Afterpay’s global leadership team and has been with the company for nearly three years.

Before relocating to London in March 2021 to take up his current role, Rich was based in San Francisco, where he was EVP of Client Success at Afterpay for two years. In that role he built the client success team from the ground up and oversaw key retail relationships.

A seasoned sales and business development executive, prior to joining Afterpay, Rich held various senior roles at OneMarket, Shoprunner, Affinion Group and ClubMom.