SPRING 2022

Javits Center, New York

SPRING 2022

Javits Center, New York

Yves-Alain Schwaar: Speaking at the Publishing Fair

Yves-Alain Schwaar

CEO  -  Brandfinity

A guide to successfully launching a new product online

Showcasing the EU launch of a new product, a handheld Garment Steamer, demonstrating how to manage a multi-channel approach in an increasingly digitised world.

I’ll be answering whether it''s contradictory to own an eCommerce channel vs a Retail Distribution Strategy and share how to measure and leverage your channel’s performance.

Use of digital channels are growing and will continue to rise, so prepare yourself for digital growth, join the discussion.

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